KAT Marketing Blog

Blog

The world of KAT Marketing is fast moving as is the industry we work in, so keep in touch with what we and the marketing world is up to on our blog.

Reels: Instagram’s Answer to TikTok

The video sharing platform known as TikTok has blown up massively recently, quickly shooting its way to the top as one of the biggest social media giants in the market today. Being unique in the industry, with its short video…


TikTok for Business – What You Need to Know

There’s a new social media popping up all the time, and it’s important for a businesses marketing strategy to stay up to date with the latest online trends. TikTok has grown in popularity tremendously over the last year, so the…


Does your Business need Facebook Shops?

Facebook is a social media giant and has been a tool utilised by businesses for years to connect and engage with their customers and further promote their products and services through posts and advertisements. Social commerce is not a new…


Social Media Makeover – Lockdown Edition

Lockdown can bring with it unexpected opportunities such as using this time to focus on aspects of your business that your marketing company may have been nagging you about for a while; the digital transformation has accelerated due to Covid…


When a Virus goes Viral

It’s safe to say that so far in 2020, the coronavirus (also referred to as COVID-19) outbreak has been the most talked about topic of the year. We’ve seen this mass hysteria about the spread of a disease or virus…


You Do What for a Living?

Imagine creating an Instagram account at the age of 13 years old, posting your first picture straight from the camera roll of your iPhone 4S, maybe with a standard black and white filter to make things a bit more artsy,…


Landing pages, how to convert…

Landing pages are unique pages created with only one purpose in mind – to convert users into leads. Whether your business is selling a new product, selling tickets to an event or even increasing your subscribers, a landing page has…


Personalising Your Customer Interactions

Brands are constantly looking to connect with potential consumers, whether trying to grow their audience or retain their market share. The digital age has given business an incredible amount of data on the people who are interacting with their brand…


Planning for a ‘purr-fect’ start to 2019

As December approaches rapidly, thoughts immediately turn to Christmas parties and tying up loose ends before the end of the year. It is the perfect time to reflect on what has gone right and what has gone wrong in the…


The Bear Diaries 2018

In aid of The Colchester NSPCC Business Group we have teamed up with Build-A-Bear for a new and unique fundraising event to raise money to help the safety of children. The NSPCC are the leading children’s charity who aim to…