KAT Marketing Blog

Blog

The world of KAT marketing is fast moving as is the industry we work in, so keep in touch with what we and the marketing world is up to on our blog.

The Bear Diaries 2018

In aid of The Colchester NSPCC Business Group we have teamed up with Build-A-Bear for a new and unique fundraising event to raise money to help the safety of children. The NSPCC are the leading children’s charity who aim to…


It’s like riding a bike?!

Anyone that has recently witnessed my current mid-life crisis sporting endeavours has come to realise that I am more than up for a challenge. I only started running on the 8th January this year and by the end of April…


Individual Marketing for the Masses

Anyone who has ever spent hours painstakingly customising their MySpace profile will be able to recognise how far the world has come in creating a personal, custom experience – especially on a digital level. Compared with the days of dial-up…


Are the oldies still the best?

Like everything, when something new and shiny comes along we all take in a breadth and consider if this will revolutionise the world in which we live. Sliced bread? Amazon? Mobile phones? They have all transformed how we purchase. But…


Key elements for business branding

In 2018, it’s safe to say we’re all aware of the importance of business branding. Your brand is the forefront of your business every step of the way, whether on letterheads, e-mail footers, brochures, websites or social media platforms, your…


Five hacks to improve your site’s SEO

Google like to keep us on our toes when it comes to Search Engine Optimisation (SEO) with  new tactics emerging all the time to get (and keep!) your website in Google’s good graces for that much needed high SEO ranking….


Christmas in the sun

Selfridges became the first London department store to embrace Christmas yesterday with 147 days to go till the big day! Their Christmas shop opened with jingle bells ringing out, Father Christmas greeting shoppers and the store bedecked with tinsel and…


Learning to be as cool as the KAT

This week I started my work experience in KAT Marketing and have begun learning from the word go. Whilst I had done some work experience before doing freelance public relations, I had not yet had the chance to venture into…


Eye Catching Events

When you are competing for an audience in a competitive market and trying to ensure your target audience chooses your event rather than another then making your event stand out is key. In May the KAT Marketing team are in…


April Web Trends

Here’s the web trends that the KAT Marketing team have been loving this month. ‘Card’ design homepages Image source: Netflix Netflix do this and they do it really well.  By using this card style design for their user’s homepage it…